Navigating Success: Unraveling the Impact of Digital Marketing for Longmont Businesses

Written by Dan

December 8, 2023

In the digital age, the question isn’t whether a company should do digital marketing—it’s how to do it effectively. Longmont businesses, both big and small, can benefit significantly from embracing digital marketing strategies. Let’s delve into the compelling statistics that underline the necessity of a robust digital presence.

1. Local Impact: Studies show that 97% of consumers search online for local businesses, and 86% of those searches convert into a phone call or visit. For Longmont businesses, this emphasizes the critical role digital marketing plays in local visibility and customer engagement.

2. Social Media Influence: With 3.96 billion people using social media worldwide, an active social presence is non-negotiable. In Longmont, 63% of consumers are more likely to use a local business if it has information available on a social media platform. Digital marketing channels such as Facebook and Instagram can significantly impact brand awareness and customer loyalty in the Longmont community.

3. Search Engine Dominance: Longmont’s businesses can’t afford to overlook the power of search engines. 75% of users never scroll past the first page of search results, emphasizing the need for effective SEO strategies. Digital marketing ensures that your Longmont business is not just visible but prominent in search engine results.

4. Mobile Accessibility: Longmont boasts a tech-savvy community, and with 81% of adults owning a smartphone, optimizing for mobile is paramount. Ensuring your digital marketing efforts are mobile-friendly enhances accessibility and engagement among Longmont’s on-the-go population.

The statistics speak for themselves—digital marketing is not just an option; it’s a necessity for Longmont businesses aiming for success in the digital era. At beanTech, we specialize in crafting digital marketing strategies tailored to Longmont’s unique market.

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